All Ride International is a bicycle distribution company based in Taiwan that distributes their own manufactured products as well as others around the world.

They needed a logo that looked the part in the bicycle industry as well as convey trust for their business-to-business relationships. The interlocking 'wheels' signal the harmony and trust they want to create with their clients. The orange in the logo brings a nice element of energy to the brand, something a bicycle business would want to communicate to their customers.

Overall the logo is simple and bold with a strong message. The guys at All Ride were very happy with this logo, and so were we. It set the course for many more projects in this industry.